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Soda stylists are always on the move, doing session work for magazines, films and television. It made sense that the salon be adaptable to their needs, so owners Tracey and Erik Pearson signed the lease on a loft-style space that, with stations rolled to the side, provides ample room for photo shoots, educational seminars or gallery events.
But it's more than spacious-the environment is meant to be an inspiration. The building dates back to the Civil War and the original bricks are still in place, lending charming character. "The warmth these 150-year-old bricks provide is difficult to put into words," says Erik. On the walls is a mobile, non-obtrusive hanging system that displays items by local painters, photographers, and even handbag and jewelry designers. The creative collection is meant to stimulate stylists while encouraging clients to think of themselves as working pieces of art. Soda's personality and beautiful touches contrast the cold, stale assembly-line feeling of older salons, and is in accordance with the Pearson's prediction that intimate settings are the future of salon design. With a setting for success, is there anything they would change? "The fact that we're not multimillionaires who can purchase our entire building, giving us even more room and opportunity," says Erik. "Maybe in a couple of years". |
